Workplace forum hits the right note

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Design Speaks: Workplace/Worklife 2013  keynote speaker, Oliver Marlow of Tilt presenting. Looking on are (L–R): Cameron Bruhn (Architecture Media), Rosemary Kirkby (Rosemary Kirkby & Associates), moderator James Calder (Calder Consultants) and Peter Marix-Evans (ISIS).

Design Speaks: Workplace/Worklife 2013 keynote speaker, Oliver Marlow of Tilt presenting. Looking on are (L–R): Cameron Bruhn (Architecture Media), Rosemary Kirkby (Rosemary Kirkby & Associates), moderator James Calder (Calder Consultants) and Peter Marix-Evans (ISIS). Image: Neil Fenelon

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Design Speaks: Workplace/Worklife 2013 moderator Rosemary Kirkby (Rosemary Kirkby & Associates) with panellists Denice Scala (MLC School) and Oliver Marlow (Tilt) during the third panel discussion.

Design Speaks: Workplace/Worklife 2013 moderator Rosemary Kirkby (Rosemary Kirkby & Associates) with panellists Denice Scala (MLC School) and Oliver Marlow (Tilt) during the third panel discussion. Image: Neil Fenelon

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100 of Australia and New Zealand’s leading workplace designers took part in the Design Speaks: Workplace/Worklife 2013 forum.

100 of Australia and New Zealand’s leading workplace designers took part in the Design Speaks: Workplace/Worklife 2013 forum. Image: Neil Fenelon

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Workplace/Worklife 2013: (L–R): panellist Brad Krauskopf (Hub Australia), moderator Steve Coster (Hassell) and keynote speaker Oliver Marlow (Tilt).

Workplace/Worklife 2013: (L–R): panellist Brad Krauskopf (Hub Australia), moderator Steve Coster (Hassell) and keynote speaker Oliver Marlow (Tilt). Image: Neil Fenelon

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Design Speaks: Workplace/Worklife 2013 (L–R): Brian Clohessy (BVN Donovan Hill), moderator Rosemary Kirkby (Rosemary Kirkby & Associates), Sarah Bryant (Jasmax) and Tim Hooson (Jasmax).

Design Speaks: Workplace/Worklife 2013 (L–R): Brian Clohessy (BVN Donovan Hill), moderator Rosemary Kirkby (Rosemary Kirkby & Associates), Sarah Bryant (Jasmax) and Tim Hooson (Jasmax). Image: Neil Fenelon

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Design Speaks: Workplace/Worklife 2013 delegates (L–R): Kate Tregloan (Monash University), Paolo Chung (DesignInc) and Gary Anderson (ISIS).

Design Speaks: Workplace/Worklife 2013 delegates (L–R): Kate Tregloan (Monash University), Paolo Chung (DesignInc) and Gary Anderson (ISIS). Image: Neil Fenelon

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Design Speaks: Workplace/Worklife 2013  delegates (L–R): Paul Reidy (Rice Daubney), Cate Cowlishaw (Group GSA) and Angela O’Connor (Group GSA).

Design Speaks: Workplace/Worklife 2013 delegates (L–R): Paul Reidy (Rice Daubney), Cate Cowlishaw (Group GSA) and Angela O’Connor (Group GSA). Image: Neil Fenelon

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Design Speaks: Workplace/Worklife 2013  delegates (L–R): James Grant (Haworth), Philip Rowe (Cox Architecture) and Martin Hoelzl (Haworth).

Design Speaks: Workplace/Worklife 2013 delegates (L–R): James Grant (Haworth), Philip Rowe (Cox Architecture) and Martin Hoelzl (Haworth). Image: Neil Fenelon

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Dr Lynn Churchill reports on the Design Speaks: Workplace/Worklife Forum, held on 6 August 2013.

At the Workplace/Worklife forum at the Museum of Sydney in August 2013, architects, designers and strategists filled the room and the guest speakers were diverse, expert and frankly, entertaining. The event buzzed. So what was the trick? Well, there were a few.

Firstly, of course the topic is hot especially if you are addicted to change because, as the Australian context demonstrates, workplace design is a highly innovative, exciting and perhaps risky business – decidedly not a simple exercise. As a concept, work itself is difficult to define in this our contemporary state of flux where new workplace methodologies are becoming spatial realities rippling through to inspire and rapidly transform business models and entire industries.

Together with the new technologies and their ubiquitous appendages (devices), significant shifts in population demographics (including the looming impact of ageing Baby Boomers) raise questions in Australia and beyond as to who we are, what we want, where we live, our expectations for lifestyles through to retirement and our (un)willingness to increase taxes. Obviously there is a direct correlation between work and lifestyle, so how do we as designers contribute to mitigating our vulnerability inherent in this state of flux?

Which brings us to the forum’s second trick that worked so brilliantly: presenting workplace design within the context of economic and behavioural research, demographics and projection, with case studies exemplifying the revolution in the nature of work, spatial implications and the impact of technology, culture and the quest for sustainability. Interspersed between the keynote speakers were a series of substantive, broadly engaging panel–audience discussions that teased out provocations and challenge speculations

Most powerful was the selection of the keynote speakers themselves. Each clearly articulated the topography and occupation of the emerging concept of workplace: Monica Parker (head of UK workplace consultancy Morgan Lovell), Bernard Salt (partner at KPMG Australia) and designer Oliver Marlow (Tilt, UK).

As Marshall McLuhan wrote in 1967, “The old civic, state and national groupings have become unworkable. Nothing can be further from the spirit of the new technology than ‘a place for everything and everything in its place.’ You can’t go home again.”

The Workplace/Worklife conversation continues. Highlights from the discussion and debate will be presented in the November issue of Artichoke magazine. Subscribe.

The next Design Speaks event is Artichoke Night School No. 11 (Brisbane, 21 August 2013) exploring the future of learning spaces. Book tickets.


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