Bang and Olufsen opens flagship store in Melbourne

Home and entertainment brand Bang and Olufsen has opened its Australian flagship store on Russell St in Melbourne.

Designed in collaboration with local Melbourne architects, Bates Smarts, and global Bang and Olufsen designer, Lene Stenz-Schlünssen, the store showcases the Bang and Olufsen range through interactive displays, allowing customers to engage with the entertainment products.

The spaces include a revolving wall where customers can pick and choose their own audio adventure, a dedicated active acoustic zone which will allow people to immerse themselves in Bang and Olfusen sound, and the largest ineractive speaker wall in the country.

The store play homes to all of Bang and Olufsens’ home entertainment products. These include Bang and Olufsen Play on-the-go products to Bang and Olufsen speakers, sound systems, televisions, BeoLink Multiroom and BeoLink Smarthome – complete home connectivity systems.

For further information visit bang-olufsen.com

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