Stories and Matters, curated by Studio Juma with a critical note by Walter Guadagnini, takes its name from the homonymous still-life project that Rimadesio entrusts every year to a different photographer, with the aim of deepening corporate stylistic identity through experimental and evocative snapshots.
In this exhibition, still-life snapshots taken by photographers Santi Caleca, Nicolas Polli, Tommaso Sartori, Simone Cavadini and Frank Hülsbömer have been presented in groundbreaking video mode.
“Rimadesio is an open and curious company firmly oriented towards research and experimentation. Its spirit has allowed this project to come to life: the exploration of the expressive potential of the collection’s materials through transparencies, reflections, and infinite variations originating from light. And who better than a photographer – and his artistry in working with light – could help us in this project?
“The quality of the first photographs taken by Santi Caleca back in 2016 convinced us to repeat the experience over the following years. And so the collaboration with different photographers begins. Through their very own experience and sensitivity, they have interpreted Rimadesio’s new materials, year after year.
“An itinerant installation displays the project in new form: the photographs, translated into videos, fill the space as autonomous physical presences, each one of them with its own, unique identity”, said Paolo Mojoli, Studio Juma.
The nine classes of materials (glass, aluminum, fabric, leatherette, leather, wood, melamine, marble and Litech), with their 258 finishes, are at the center of the exhibition, in an interweaving of combinations and juxtapositions that raises concepts of customization, which has always been a founding element of Rimadesio.
The exhibition will remain open until September 30, 2021, then will be moved to the principal Rimadesio showrooms in Europe.
